A website that does its job.
For the plumber, the cafe, the supplier, the practice. Found on Google, understood by AI assistants, plain to use on a phone in a ute.
The honest bit first.
Most small business sites don't fail because they're ugly. They fail because nobody can find the phone number, or because the words are trapped inside JavaScript where Google and ChatGPT can't read them.
We once audited a well-funded company whose twelve proof numbers, things like a 74% cut in emissions, reached every crawler as "0%". The page looked fine to a person. To a machine it said nothing.
What you get.
Every word in the page itself, readable with JavaScript off. That's what search engines and AI assistants actually read.
Fast on a bad connection. The phone number findable in three seconds.
Structured data. Google knows what you do, where, and when you're open.
No forty-plugin WordPress install to babysit. Nothing to update every month.
Moving an old site without losing what it ranks for.
On one move we restored 84 articles at their original addresses and redirected 48 old product links, so nothing that was earning traffic broke.
We'll test the idea before you pay for it.
The prototype cost far less than the wrong decision would have.
One client wanted a custom-built site she could edit herself. Before quoting, we built her a working admin to try. She tried it, and chose Squarespace instead, because it was what she already knew. We rewrote the quote around Squarespace that week.
If you need something we think is a bad idea, we'll show you why before you spend on it.
The tools behind it.
The website is the front door. The value is often what's behind it: the stock tool, the quote builder, the enquiry that lands in the right person's phone. AI and systems
Send us your current site.
We'll tell you what's working, what isn't, and what we'd leave alone.